A pet industry marketing and sales professional, Vicki Lynne Morgan founded Animal Brands® (1976), the first woman-owned manufacturers’ representation agency. A life-long learner, Certified Guerrilla Marketing Coach, and instructor for the New Jersey Small Business Development Center and American SBDC, Morgan has a wealth of experience and passion for mentoring thousands of business owners on achieving their goals. Ms. Morgan was recognized as a Pet Age Woman of Influence in 2016. She has received excellent feedback as speaker for Global Pet Expo, Total Pet Expo, ABKA, National Association of Professional Pet Sitters (NAPPS), and Women in the Pet Industry (WIPPIN).